Data creation is growing at unprecedented rates with the amount of information stored doubling every year. The rapid expansion is being fueled by a new wave of application types, driven by the mobilization of data. Since the speed at which these applications are introduced has increased, individual organizations sometimes utilize “shadow IT” development that may not conform to best IT practices or support capabilities. Data is now more active throughout the lifecycle, with analytics driving competitive advantage and compliance needed to satisfy legal obligations as well as governance. Service-level requirements have increased, being driven by the user’s need to access data quickly and from anywhere 24 hours a day, 365 days a year. This confluence of events has placed additional strain on an already burdened storage administration staff that is limited in financial resources.